Sunday 11 October 2009

Analyse a UKTV drama title sequence

Right, so im choosing EastEnders again, i have no idea why because I don't even like the program, hmm. Yes, so any ways a link to the titles is here. Apparently the titles have changed and these are the new all shiny ones that they paid someone millions of pounds to do, which to be honest is a bit of a rip off considering all its doing is zooming out, good for them.

The titles open with you being shown a blue rippled surface which you can safely assume is a river, with a slight mist over the top, maybe this symbolises that there is an air of mystery to the new titles and what is about to happen in the show, establishing the genre of it. then again maybe its pure coincidence. at around 8 seconds you can see the beginning curves in the river and what is quite clearly the millennium dome, so we have a location for where the program is set now. London, England if you didn't know. there is also a brief silence at the begging when the titles start to role, this creates quite an ominous effect in my opinion. the titles are the ever famous EastEnders ones(duh) and play throughout the sequence. The camera then rapidly zooms out whilst turning to the left finally stopping to at 23 seconds to establish which part of London the drama is set it, the east end believe it or not. at 24 seconds the EastEnders logo fades into the shot, revealing the name of the drama followed by the BBC logo the producers of the drama.

The title sequence on purpose i would presume, is rather serious in how it is shown which shows that this is a serious drama and not something aimed at children. The music played other the top of the sequence is again cheerful, er serious this is done in conjunction with the video to reinforce the series nature of the show.

Thursday 8 October 2009

What do you understand about the concept of televison drama?

The EastEnders website in my opinion is rather boring, well maybe boring's the wrong word here, more 'adult' so to speak. But then again EastEnders is a drama who's target audience would be young adults. this is shown throughout the website, a simple colour scheme of white and grey which again emphasis the professional 'adult' look, and clear easy to read text. The first the you see i suppose would be the EastEnders logo although this is of in the corner and rather small. The website also is unchaotic, is that even a word? Anyways its seperated under a tool bar, with links to the home page, videos, episodes, archives, characters and cast and many more that would make this list to long a laborious to read. There is a video embedded into the site with a short clip of EastEnders on, well it might be a full episode, i dont actually know because I didn't click play. Near the bottom of the web page is a scroll bar with different links to the latest news about the show, a gallery and "Rude Masood", a no doubt hilarious impressions clip. Right at the bottom of the page is a three sub sections? That deal with isuues raised within in the show such as bipolar disorder. The option to vote on who the "funniest" character, with the term funny used rather lightly i presume. and news about whats going on within and around the show such as "Nina inspiring budding writers". Inspired? EastEnders? hmm? Each to there own I guess. bellow that is the option to follow the show on Facebook, Stumbleupon, Reddit, Digg and Delicious, as well as the option to bookmark the page, oh though why you would, i wont know.

The Doctor Who website on the other hand, has more than two colours so its better in my book already. Red, dark red and yellow, nothing special to be honest but better than white and grey. the more vibrant colour scheme again would be to do with the target audience at which the show is aimed at, more teenagers although this show is popular amoung all generations i believe. Unlike the EastEnders website the Doctor Who logo is bigger and is actually in the middle of the screen, so it grabs yor attention straight away. Similar to the EastEnders website there is a toolbar along the top with links to the home page, a blog(whey?) episodes, characters and other stuff which again would get rather boring to type out as well as read. The second thing the 'grabs your attention' would be the new doctor who logo, which to be honest i rather like as its the Tardis made out the the letters DW. there's also a link which i would presume leads you to more information about the logo. Down the left hand of the website is a latest column which you can handily subscribe to via RRS feed. this has information such as the new doctor who logo, the September review, sarah janes return and the next special. as well as links to read more about them if you choose to do so. Down the right hand side of the website, is a dont miss section, which includes such wonders as dreamland exclusives, the sarah jane adventures(again?), games and a comic maker, which you wouldn't want to miss, yeah. in the middle of the page is a trailer maker which gives you the opportunity to make a trailer of Doctor Who. "Can you cut it?" a nice play on words.

In short, the EastEnders website is far more adult orientated than the Doctor Who one which is clearly aimed at the younger generation. This is shown via the colour schemes, texts and links used within each of the websites.